By Jonathan Williams, President

As Virginia prepares to welcome a new gubernatorial administration and new legislators in 2026, Easter Associates stands ready to assist associations in navigating this pivotal time. Our objective is clear: to equip these policymakers with a thorough understanding of the industries our clients represent, fostering informed legislative decisions.

Our approach goes beyond mere data presentation. We aim to provide legislators with a comprehensive view of your industry, highlighting how legislative changes directly impact your sector. This involves not only sharing key information but also contextualizing it to ensure that policies developed are truly reflective of your industry’s needs.

At Easter Associates, we believe in the power of informed advocacy. By educating new policymakers about the specific challenges and opportunities within your association’s industry, we lay the groundwork for decisions that are not only beneficial in the short term but also sustainable in the long run.

Our team’s consistent presence at the Virginia General Assembly and our strong connections with state and national associations keep us at the forefront of legislative and regulatory developments. This proactive stance allows us to advocate effectively, ensuring that the interests of your industry are well-represented and influential in policy discussions.

The introduction of a new administration and General Assembly is a critical opportunity for associations to strengthen their advocacy. With Easter Associates, your association gains a partner equipped with the expertise and strategic approach necessary to ensure that your industry’s voice is not only heard but also resonates in the process. We invite you to reach out to us to explore how we can support your goals and help you navigate the complexities of advocacy.